Choosing Starter Vape Kit PO terms playbook

How we structure a first order

A starter vape kit programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.

A practical starting order for importers is 300 units across two or three SKUs, not 300 units of one. That spreads the risk, gives your staff something to compare, and still hits the first price break.

Most importers arrive with a spreadsheet and leave with too many SKUs. The fix is not a bigger catalogue, it is a narrower core. We normally propose three tiers: a volume line that carries the shelf, a step-up line that lifts basket value, and one trial SKU that tells you what to order next season.

Getting the documents right

Labels are where good orders go wrong. Nicotine warnings, child-resistant closures, batch coding and market-specific text all have to be correct before the pallet leaves. We prepare test reports, declaration of conformity and safety data sheets for each shipment and we ask for your destination list early so artwork matches the market.

Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.

Batch consistency and why it matters

Leak complaints almost always trace back to one of three things: an over-torqued centre post, a seal that sat in a hot container, or a fill volume pushed past the design limit. We cap fill volume slightly below maximum for exactly that reason.

Cosmetic grading is written down, not argued about. Minor scuffs inside the tolerance band are accepted; anything that would make a customer put the unit back on the shelf is rejected. Your staff should never have to explain a finish defect to a paying customer.

• Document pack prepared per destination market
• Artwork proof plus physical dummy for custom packaging
• Standing reorder schedule with a fixed cut-off
• Specification locked in writing before production starts
• Private label files archived for future rebrands
• Batch codes traceable from carton back to production date

Price breaks and payment terms

Unit price breaks usually land at 300, 800 and 1600 pieces. Between those steps the cost curve flattens, which is why pushing a 200 unit order to 500 often costs less per unit than buyers expect.

The cheapest way to lower your cost per unit is usually to remove a SKU, not to negotiate a discount. Fewer lines means larger runs, fewer changeovers and a better price at the same quality.

Specification summary

None of this is complicated. It is just written down, which is more than most buyers get before they wire a deposit.

Frequently asked

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